Business Directory
AEON CO. (M) BHD. Taman Universiti
4, Jalan Pendidikan, Taman Universiti, 81300 Skudai, Johor, Malaysia
Contact :
Tel +603-9207 2005
feedback@aeonretail.com.my
http://www.aeonretail.com.my
About Us
AEON CO. (M) BHD. (AEON or the Company) was incorporated on 15 September 1984. AEON was set up in response to the Malaysian Government’s invitation to AEON Japan to help modernise the retailing industries in Malaysia. The ‘AEON’ name today is well established among Malaysians as well as foreigners, especially due to its association with the international AEON Group of Companies. AEON’s constant interior refurbishment of stores to project an image designed to satisfy the ever changing needs and desires of consumers is clear evidence of this. The Company’s performance has been further enhanced by the management’s acute understanding of target market needs and the provision of an optimal product mix. AEON’s stores are mostly situated in suburban residential areas, catering to Malaysia’s vast middle income group. The AEON Group of Companies consists of AEON Co., Ltd. and about 300 consolidated subsidiaries and affiliated companies.
In addition to its core GMS plus its supermarket and convenience store operations, AEON is also active in specialty store operations, shopping centre development and operations, credit card business and services. The AEON Group of Companies is an integrated Japanese retailer and is active not only in Japan but also throughout ASEAN and China. At all times, in every market, AEON’s activities are guided by its unchanging ‘Customer First’ philosophy. Its aim is to surpass expectations by combining excellent products with unique personal services that enhance the shopping experience to make customers smile every time they shop.
Our Principle regardless of how times may have changed, is to serve the 'Customer First'. We are always mindful of the three keywords which make up the essence and character of the retail industry and must be considered in any development: 'peace', 'people' and 'community'. Ours is a person-to-person business and our existence is deeply intertwined with the people of the regions and societies in which we serve. These precepts remain the same wherever we do business, where we act as a contributing member of the local community.
Our Strategy is to establish a solid competitive position and achieve continuous growth. Two key components underlying this strategy are:
Accelerating Shopping Center Development. We are channeling our resources towards developing attractive, integrated commercial facilities which our customers can fully enjoy, such as regional shopping center and neighbourhood shopping center. This segment also involves leasing shopping space and facilities to tenants.
Aggressive Pursuit of GMS Stores. Our General Merchandise Stores (GMS), which combine supermarkets and departmental stores under one roof, operate as full-line retailers. Products offered range from food and other daily necessities, apparel and household goods (including bedding and bathroom products) to specialised products such as home appliances, sporting goods and cosmetics.
Our Goal is to operate as an "international-scale retailing group", recognised for excellence not only in Japan, but also in other nations. The international recognition we are working to achieve is not one which can be measured merely in quantifiable terms of size, growth and profitability. We hope to be competitive at the global level in intangible aspects such as customer satisfaction and corporate citizenship. We are dedicated to the idea of "quality management" to further enhance our capabilities.
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