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It can be a very challenging process to update every page of your website, especially when you have many pages. So, what is the important part you should never be neglected? Many eCommerce stores spend time on customizing their homepage but they often miss out the importance of product pages. An eCommerce product page has the persuasive power to attract your potential customers. Here are some tips to help improve chances of customers to buy your product or service.
“Seeing is believing”, visual is the common factors that influence your customer’s purchasing decision. Providing great product pictures is like giving the customers a physical touch experience.
Your pictures should be at high resolution to allow the customers to zoom in on your product. Provide various images that showing the product from different angles and highlight fine details. Besides, a plain background will bring focus to the product.
Enrich the product information at your best and bring out the specific value of the product. For example, “lasts for 2 years” is better than” long-lasting”. Describe the product’s features and benefits in short sentences but compact with a sense of persuasion. Make a comparison with other product to bring the uniqueness of your product. Be clear and it’s better to show customers the price without any hidden cost rather than giving them a “surprise” after that.
On the other hand, social sharing is the best tool to gain trust and get new customers. Product reviews can be so helpful to let people participate in giving comments and extra information for customer reference. Other than that, provide some sharing buttons that could be easy for customers to share your products through social platforms like Facebook, Twitter and Instagram. In addition, you can create subscription button that will give guaranteed monthly revenue.
Finally, systemizing your business so everything will run smoothly. You can sell products, programs and services seamlessly with payment processing. Always remember that a good product page is straight and persuasive.
For more info and consultation, please contact Intelhost Business Development Department at Tel +607-521 1178 | +607-521 1278 | +607-521 1378 or you can visit us at https://www.intelhost.com.my/?m=ecommerce
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